Planting the Seed for a $100-to-$1M Transformation
SwingTradingLab, founded by Alex Gonzalez (often called FxAlexG), had one audacious goal: turn $100 into $1 million by trading the forex markets!
At first glance, this might sound like every trader’s daydream. But for Alex, it wasn’t a fantasy. He believed anyone could learn to multiply a small amount of cash if they had the right mindset and strategy.
He proved his dedication by creating a FREE Telegram group where traders could follow his trades. The idea was to be fully transparent—let people see how he turned that single $100 bill into a possible fortune.
That level of authenticity was rare in an industry often filled with hype and empty promises.
But behind the scenes, Alex felt a bit stuck. He was working with a well-known agency that yet again promised the world.
Sure, they got people talking about the challenge, but that didn’t necessarily translate into real engagement or getting leads to join the telegram group.
Alex found himself in a holding pattern. The other agency would load up a generic ad, throw some spend behind it, and call it a day. Meanwhile, the Telegram group inched its way up to around only ~1,000 members
That’s when Neuro-Trader stepped in.
Our approach to communication—round-the-clock availability, swift Slack responses, and weekly Loom updates—quickly grabbed Alex’s attention.
He told us flat-out that one of his biggest pain points was feeling ignored by his previous agency.
Building trust was easier than expected because we shared something few traditional marketers do: we also trade.
Being traders ourselves means we understand the mindset, the risks, and the excitement that comes with each move in the market. This practical knowledge, combined with our marketing expertise, signaled to Alex that we “got” his vision.
We weren’t going to blindly run ads without the right context. By the time we signed on, the path was clear: revamp the entire ad strategy, hone in on the exact audience, and push that Telegram group to new heights—both in numbers and in engagement. And once we had their attention, we’d show them the value of Alex’s #setandforget bootcamp, turning intrigued followers into satisfied, paying customers.
First, we refined Alex’s messaging to highlight the “$100 to $1M” story, showing prospective traders exactly how they could witness every move he made—live and unfiltered using our TAF or Trading Ad Framework method.
We also tackled the content and creative angles with laser focus. By finding the “Copytrading” theme as our winner, we showed newbies and seasoned traders alike that they could follow Alex’s trades step by step
We ran multiple A/B tests on everything from thumbnail images to the ad copy’s first line. One Then, we wove that story into high-impact ads on Meta, Google, and YouTube.
It wasn’t just about getting clicks; it was about capturing genuine curiosity and funneling people into the free Telegram group all while nurturing these high quality leads.
Once there, they’d get a taste of Alex’s trades and the #setandforget method, all while building trust through daily updates and behind-the-scenes glimpses of his actual trades.
Results: From 1,000 Telegram Members to 15,568—and $10 Million in Sales
The numbers tell a clear story.
When we took over, the free Telegram group hovered around ~1,000 members. In just 1.5 months, that count exploded to 15,568 qualified members.
These weren’t random people clicking on a flashy ad; they were individuals genuinely interested in seeing Alex turn $100 into $1 million.
The cost to get each lead there? About $1 per click—a metric we’re proud of, given the stiff restrictions on finance advertising.
What truly moved the needle was converting those Telegram members into paying customers of Alex’s 30-day bootcamp.
Before we started, the potential was there, but the process was a mystery. Our funnel refined the path: first, show watchers the day-to-day excitement of the challenge; then, invite them to learn the deeper mechanics via a paid course.
The result? Nearly $10 million in bootcamp sales over this campaign period. That’s not a typo—these are real, paid transactions from people who first engaged through a single ad click.
5. How can Neuro-Trader help YOU?
Not every brand is in the same position as SwingTradingLab when they came to us—and that’s exactly why our approach is never one-size-fits-all.
Remember, we are not an agency but individualized growth partners.
We dive deep into your funnel, craft razor-sharp angles, and show you exactly where your ad dollars go—from click to sale. Whether you’re in crypto, or any other retail trading brand, what matters is clarity, adaptability, and real expertise.
You’ll get high-level strategy backed by daily insights, constant communication, and fast pivots. We tackle compliance challenges, decode ad platform quirks, and fix hidden funnel leaks—so you can focus on scaling without stress.
Think of Neuro-Trader as your behind-the-scenes growth partner, obsessing over results so you don’t have to.
Lets help traders trade and invest better while scaling your brand.
